Analytics & data

Clear insight. Better decisions. Built for growth.

Our approach

Data only matters if it leads to action.

At Make Agency®, we help teams understand how users behave, where journeys break down, and what to improve next.

We track, analyse, and interpret data across platforms so insight turns into measurable progress.

How we deliver analytics
and data

Understanding behaviour

We start by understanding what success looks like for your business. From key journeys to conversion points, we define what needs to be measured and why, ensuring insight aligns with real objectives.

Accurate tracking foundations

We implement reliable tracking and tagging across platforms, using tools such as GA4 and enterprise analytics solutions. Data is structured, consistent, and trustworthy from the start.

Connected data streams

For more complex setups, we integrate multiple data sources into a clear view of performance. This enables deeper analysis and supports data-led decisions across teams and channels.

Insight that drives action

We don’t just report numbers. We surface patterns, opportunities, and risks, helping teams act with confidence and improve performance over time.

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