Paid search
High intent traffic. Measurable return. Built to convert.
Our approach
Paid search works when intent, relevance, and precision come together.
At Make Agency®, we design and manage paid search campaigns that capture demand at the moment it matters and turn clicks into measurable outcomes.
We focus on efficiency, clarity, and performance that supports real commercial goals.
Built for conversion
from day one
Clear intent and structure
We start by understanding your objectives, audiences, and commercial priorities. Campaigns are structured around intent, ensuring search activity aligns with meaningful actions, not just volume.
Keyword and account strategy
We build keyword strategies grounded in relevance and opportunity. From coverage to control, accounts are structured to maximise performance while maintaining efficiency and flexibility.
Ads and landing experience
Strong paid search performance depends on alignment. We develop clear, relevant ad copy and ensure landing experiences support conversion, reducing friction and improving results.
Continuous optimisation and control
Campaigns are monitored and refined continuously. Budgets are managed carefully, performance is reviewed regularly, and decisions are guided by data to maximise return over time.